Subject: [FIRSTNAME], video to increase trust…

Dear [FIRSTNAME],

Everyday consumers commonly think of online businesses as high

technology enterprises. While there are indeed some websites

that deal in high tech merchandise, most vendor websites trade

mostly mundane materials like clothes, beddings and linen and

other ordinary stuff we use in our daily lives. With common

enterprises like these, the website is only another selling

point for their inventory. What will be mostly displayed in

these websites are pictures and short text descriptions of

products. On the other hand, vendors that deal with high tech

materials design their websites in such a way that it reflects

the level of technology they work with.

In the eyes of a common consumer, websites that do not exhibit

high technology design are probably failing or disreputable.

When browsing consumers find your website somewhat lacking in

style and technology, looking for another website that will

satisfy their expectations is highly probable.

While it would be considered crass and distasteful to make your

website look like the command center of the starship Enterprise,

a few smatterings of high tech applications can give your

website design reputation a good boost. In the beginning days of

the internet, people tried to make their websites attractive by

using lots of blinking and animated pictures in their websites.

As website design matured, a more professional and modern feel

gradually took over the blinking internet kaleidoscope world.

Today, website design is usually patterned or themed after the

owner’s profession or business. Simple but tasteful and

professionally elegant are now the norm in designing websites.

However, this norm, like technology, is fast becoming obsolete.

As internet availability, data transmission speeds and

bandwidths increase, the more options people have for designing

a web site. In the beginnings of video streaming, video

vendor sites were those that usually contained audio-video

streaming capabilities. They used video clips or trailers of a

movie to entice a customer to buy the whole video. Today, almost

all vendors of video and audio have portions in their websites

reserved for viewing movie trailers and listening to audio

teasers.

Of course, it would be a mistake to discount or limit the use

of video streaming to video and audio websites. Common vendor

sites like Amazon.com can surely use video streaming to further

enhance the shopping experience of a customer. After all, a

customer would like to see the merchandise before she actually

makes a purchase. Video streaming provides this specific aid to

both vendor and consumer. Aside from viewing videos of the

product from different camera angles, a short demonstration of

the product can be included in the video just like they do in TV

shopping channels.

Outside of video specific and trade merchandising businesses,

video and audio streaming is also useful when it comes to other

industries such as medical transcription, online education,

medical facilities and personnel interconnectivity, online

tutorials and instructional modules recorded in video format.

Most importantly, the spread of internet video streaming usage

signals an advance in technology. With advances and discoveries,

opportunities for new ideas and enterprises abound.

To your success,

YOUR NAME HERE

P.S. While it is great to have new technology available to, we

need to put it to good use for it to be beneficial to us. In the

case of websites with video streaming, the customer is assured

that the products they sell are workable and crafted with

quality. As internet shopping becomes more and more popular,

vendor websites will have to see to it that they provide their

customers a good look at their product.

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